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Forum - View topicNEWS: BusinessWeek Mag Reports on Manga Popularity in Europe
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Bunk
Posts: 21 |
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My friend moved to France a couple months ago to work, and just last week she told me how popular comic books were in France. She was shocked. She said there are huge comic book sections in the French book stores, and instead of kids sitting down reading them, it's adults.
It's cool. |
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dormcat
Encyclopedia Editor
 Posts: 9902 Location: New Taipei City, Taiwan, ROC |
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How many countries were the word "Europe" in this report referring to? The report only mentioned France, Germany, and UK.
A per capita statistics might be more useful. |
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tebalith
Posts: 134 |
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Yeah, referring to the "European" market is kind of useless, since this lumps together different countries with different languages and, accordingly, a different number and choice of manga...
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hentai4me
 Posts: 1313 Location: England. Robin is so Cute! |
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Well judging from the recent article stating that Japan is pumping some millions of yen into promoting Manga in Eastern Europe that those countries are not quite to the same level as other European countries (Western) but that they certainly have the potential to be big players.
Europe though is pretty difficult to define...Israel and Armenia take part in European sporting events, Turkey could soon be a member of the EU, many dependent islands that are carry overs from European colonialism from around the world are all part of the EU, but Norway, Iceland and Switzerland are not and they are definitely on the continent... My suspicion is that 'Europe' here refers to the more affluent parts like in western Europe, Italy, UK, France, Germany, Belgium, Switzerland, Sweden, etc... |
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Hybridchild
 Posts: 19 Location: Dublin, Ireland |
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Generally when business articles refer to Europe they mean the EU with most focusing on the 15 established countries, not all including the 10 (soon to be 12) newer members. The reason for this is that economic information for EU countries is easy to obtain from the EU government.
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Gundam Junkie
 Posts: 89 Location: Great Britain; with an emphisis on Great |
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When the refers to 'Europe' I hope that does not include us, (UK).
I don't like the idea of being considered a part of Europe. I read on Anime UK News a few weeks back on a The Times article on the rising popularity of Manga in Britain. It was quite an interesting read. Manga is seriously going mainstream if it's being mentioned in a broadsheet as renowned as The Times. |
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CitizenGeek
 Posts: 136 Location: Ireland |
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France is very different to the UK and Ireland, from what I know about that place. Animations and comics aren't thought of as soley for children over there, which is pretty much the case here. The government of France even subsidises culture like comics over there.
Anyway, those are some very surprising figures, especially considering the populations of Germany and France combined don't even come close to the population of the US. Nice to see Europe getting more attention from the industry, too!
O_o But the UK is part of Europe, it's a geographical fact. |
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Tempest
 I Run this place.ANN Publisher  Posts: 10460 Location: Do not message me for support. |
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The articles refers to all of Europe. Manga is strongest in French speaking countries (France, Switzerland, Belgium, Monaco, Andora) where in the past, manga sales were higher than in the United States. Back in the 90s, when there wasn't a lot of Manga available in North America, I would read imported manga from France. As mentioned in the article, it is also very popular in Germany.
Not mentioned in the article, are Italy and Spain, where manga is also quite popular, and the UK where it is becoming popular. Per capita, if you look at the French and German markets, the sales are roughly double that, per capita, as North America. -t |
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Ktimene's Lover
 Posts: 2242 Location: Glendale, AZ (Proudly living in the desert) |
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Who would've guessed it'd be Europe? I thought for sure that the USA would be second biggest market for manga after Japan. France and Germany have $212 million in sales versus our 1/5 of $1,000,000,000 sales?
That's a lot of volumes. I guess that Germany and other parts of Europe may be more in terms of money quantity but by sales of tankoubon volume, we outsell them. |
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CitizenGeek
Posts: 136 Location: Ireland |
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Not sure about Italy, but I noticed that manga (and anime) are very popular in Spain when I visited Barcelona in the summer of this year. Every book shop had a sizable manga selection and there were at least 3 shops dedicated entirely to anime and manga. Also, "mangas"? Doesn't the plural for manga stay the same as it in singular? |
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dormcat
Encyclopedia Editor
Posts: 9902 Location: New Taipei City, Taiwan, ROC |
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As expected. I'm also interested in how sales per capita would compare with those of East/SE Asian nations/regions outside Japan e.g. S. Korea, Taiwan, Hong Kong, The Philippines, Thailand, Malaysia, Singapore, etc. (those are where manga are popular that I'm aware of).
Everyone but Americans.  
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hentai4me
Posts: 1313 Location: England. Robin is so Cute! |
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Well America gets everything cheaper than Europe (in a general sense with exceptions, obviously) but the fact that America gets so many more volumes released than Europe and still makes less money kind of implies that the number of people buying manga is greater in Europe than the US. |
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KyuuA4
 Posts: 1361 Location: America, where anime and manga can be made |
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Amazing what a market can do. Now, I'm rather curious as to what these works look like. As far as I know, German manga isn't found in US bookshelves. |
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Dargonxtc
 Posts: 4463 Location: Nc5xd7+ スターダストの海洋 |
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You ever hear of Gothic Sports? As far as the news goes it's not surprising. Even though America has more population, a much smaller amount(percentage wise) of people actually read manga on a regular basis. Where as Europe, especially France has a little bit of a longer history of reading Japanese comics. So the titles they do sell, I am sure all sell well. Where as here we are still trying to find the proper niche. Although the last I checked the French pay a little more on average, but not enough to cause a huge difference. |
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Egan Loo
Posts: 1354 |
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I didn't find the original JETRO report that BusinessWeek references, but I did find an earlier one (PDF format) in Japanese. There's also a 2006 English-language report (PDF) about the Japanese publishing industry as a whole. |
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