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NEWS: Aniplex, Crunchyroll Establish Joint Venture for Anime Production


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Chiyosuke



Joined: 06 Oct 2003
Posts: 427
PostPosted: Mon Mar 17, 2025 6:52 pm Reply with quote
Yaaaay... Even MORE confusion for when I'm breaking down these production committees

Crying or Very sad
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Cimarosa



Joined: 14 Apr 2020
Posts: 33
PostPosted: Mon Mar 17, 2025 7:05 pm Reply with quote
cool. Now where exactly are they going to get the animators to work on this??? They want us to think that creating a new production studio a fresh batch of qualified animators are gonna appear through thin air. what a joke
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VORTIA
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Joined: 26 Jul 2005
Posts: 948
PostPosted: Mon Mar 17, 2025 7:11 pm Reply with quote
Thanks, I hate it. The last thing we need is more creative input from Sony's streaming pseudo-monopoly.
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matt78



Joined: 25 Jul 2015
Posts: 267
PostPosted: Mon Mar 17, 2025 7:24 pm Reply with quote
Would be nice if they used the streaming numbers from past seasons to determine anime that deserve a second chance. You can’t tell me that there weren’t shows that did well in the west but didn’t do well enough in Japan to warrant a second season. Also wouldn’t mind if they decided to do do remakes to shows that did well in the past such as Soul Eater.
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el_morris



Joined: 09 May 2018
Posts: 322
Location: Tijuana, México
PostPosted: Mon Mar 17, 2025 7:37 pm Reply with quote
Was this even necessary? Aniplex already produces anime titles exclusively for Crunchyroll, this is just a reaffirmation of that.
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Chiyosuke



Joined: 06 Oct 2003
Posts: 427
PostPosted: Mon Mar 17, 2025 7:50 pm Reply with quote
VORTIA wrote:
Thanks, I hate it. The last thing we need is more creative input from Sony's streaming pseudo-monopoly.

I mean, would it really change anything? CR and Aniplex together are in the seats of A LOT of PC's.

I'm just waiting on that fateful day when CR, Aniplex, Hayate, Sony Music Entertainment (Japan), Sony Pictures Entertainment (Japan), Music Ray'n, Sony Music Solutions, SIE, JOEN (joint venture between Aniplex, Shueisha, Wit & CloverWorks) all band together to drop some (probable) mid 'pon our headtops. Shit, let's add in Kadokawa since Sony Group is currently their largest shareholder. Bandai Namco does that ish all the time lol

That's not to say it'll always be a bad thing (because, lord knows Sony deserves a lot of the smoke facing their direction). Hell, Aniplex & CR both produce Solo Leveling so there's that.

Part of me wonders if this is a reaction to circumvent the whole "Japan is mad at Crunchyroll" narrative from a few months back. To be real, I'll give it about 5 years before Aniplex ultimately absorbs Hayate like they did with Rialto and a few other subsidiaries over the years.

Cold game...
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el_morris



Joined: 09 May 2018
Posts: 322
Location: Tijuana, México
PostPosted: Mon Mar 17, 2025 7:58 pm Reply with quote
Chiyosuke wrote:
Part of me wonders if this is a reaction to circumvent the whole "Japan is mad at Crunchyroll" narrative from a few months back.

That's my guess actually, no one else is involved here, not even Kadokawa which a)likes to do business with everyone with money; and b)the last month they received a shitton of money from Aniplex parent company, Sony. They're securing their pipeline of productions as more licensors turns to do business with Amazon and Disney, aside of Netflix of course.
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Chiyosuke



Joined: 06 Oct 2003
Posts: 427
PostPosted: Mon Mar 17, 2025 8:17 pm Reply with quote
el_morris wrote:
Was this even necessary? Aniplex already produces anime titles exclusively for Crunchyroll, this is just a reaffirmation of that.

Not exactly. It ultimately depends on who's in charge of the international license. In recent years they discreetly put that info in the end credits, although not exactly explicitly in most cases. in other words, knowing who works for who will tell you what you need to know. Rarely do they outright say what company controls what (in credits). There's only one time I've seen it be outright stated. While not related to Sony, I ran across this last night in Tasokare Hotel:

海外ライセンス Overseas License
REMOWセールス部 REMOW Sales Department

All that to say this, Aniplex sits on Frieren's PC, but on the low end (placement/hierarchy 100% matters btw). Crunchyroll likely had to go through either TOHO or NTV (most likely the former) for the license. I'm almost 100% certain they didn't go thru Aniplex for that one. Ijs, Aniplex on production doesn't guarantee a CR license. Highly likely, yes but not a guarantee.
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TsukasaElkKite



Joined: 22 Nov 2005
Posts: 4059
PostPosted: Mon Mar 17, 2025 8:21 pm Reply with quote
I hate this. I STILL don’t understand how a LITERAL ANIME PIRACY SITE could turn into a monopoly.
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Chiyosuke



Joined: 06 Oct 2003
Posts: 427
PostPosted: Mon Mar 17, 2025 8:23 pm Reply with quote
el_morris wrote:
That's my guess actually, no one else is involved here, not even Kadokawa which a)likes to do business with everyone with money; and b)the last month they received a shitton of money from Aniplex parent company, Sony. They're securing their pipeline of productions as more licensors turns to do business with Amazon and Disney, aside of Netflix of course.

Oh I'm aware. I was being facetious name dropping all those members of Sony Group. But yea, I think you're right on the money.
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Nionel



Joined: 08 Sep 2004
Posts: 418
Location: Nebraska
PostPosted: Mon Mar 17, 2025 8:24 pm Reply with quote
Chiyosuke wrote:
All that to say this, Aniplex sits on Frieren's PC, but on the low end (placement/hierarchy 100% matters btw). Crunchyroll likely had to go through either TOHO or NTV (most likely the former) for the license. I'm almost 100% certain they didn't go thru Aniplex for that one. Ijs, Aniplex on production doesn't guarantee a CR license. Highly likely, yes but not a guarantee.

The fact that Crunchyroll is publishing the North American Blu-rays and not Aniplex of America shows that they can't have that much pull on the production committee. Why wouldn't Sony want their more expensive publisher to have such a popular series that would sell the physical media for at least double what Crunchyroll would?
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ATastySub
Past ANN Contributor


Joined: 19 Jan 2012
Posts: 724
PostPosted: Mon Mar 17, 2025 8:27 pm Reply with quote
TsukasaElkKite wrote:
I hate this. I STILL don’t understand how a LITERAL ANIME PIRACY SITE could turn into a monopoly.

Step 1 - Prove to investors that pirate streaming is lost revenue to get them on board

Step 2 - Actually provide a decent streaming service in comparison to competitors at the time (ex: Funimation)

Step 3 - Replace everyone that helped build that service with people who care nothing about anime and demand increased profits

Step 4 - Get sold to the worse service you initially replaced (Funimation) who now then rebrands to wear you as a skin suit
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el_morris



Joined: 09 May 2018
Posts: 322
Location: Tijuana, México
PostPosted: Mon Mar 17, 2025 8:36 pm Reply with quote
Chiyosuke wrote:
Not exactly. It ultimately depends on who's in charge of the international license. In recent years they discreetly put that info in the end credits, although not exactly explicitly in most cases. in other words, knowing who works for who will tell you what you need to know. Rarely do they outright say what company controls what (in credits). There's only one time I've seen it be outright stated. While not related to Sony, I ran across this last night in Tasokare Hotel:

海外ライセンス Overseas License
REMOWセールス部 REMOW Sales Department

All that to say this, Aniplex sits on Frieren's PC, but on the low end (placement/hierarchy 100% matters btw). Crunchyroll likely had to go through either TOHO or NTV (most likely the former) for the license. I'm almost 100% certain they didn't go thru Aniplex for that one. Ijs, Aniplex on production doesn't guarantee a CR license. Highly likely, yes but not a guarantee.

You could also mention Call of The Night (in which Aniplex was involved for the music part, but license was handled by Fuji TV), Urusei Yatsura (same case, the music) or Bleach TYBW, now that I think of it maybe over the half of seasonal productions have artists or bands represented by Sony Music. However, my point was all the titles with Aniplex leading the committee goes directly to CR.
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rankothefiremage



Joined: 16 Oct 2003
Posts: 525
Location: Michigan
PostPosted: Mon Mar 17, 2025 8:55 pm Reply with quote
Just a reminder both are part of Sony
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Shay Guy



Joined: 03 Jul 2009
Posts: 2480
PostPosted: Mon Mar 17, 2025 9:16 pm Reply with quote
ATastySub wrote:
Step 4 - Get sold to the worse service you initially replaced (Funimation) who now then rebrands to wear you as a skin suit

I've wondered about this -- when "Funimation Global Group" bought CR, did the old "Funimation" from before Sony bought them out still exist in a meaningful sense? That is, enough to say that "Funimation" was calling the shots, rather than Sony?

That is, I know "Crunchyroll beat Funimation" isn't really what happened, but I don't know if "Funimation bought Crunchyroll to use their brand and userbase" is any better, or if it's more "Sony bought both of the biggest NA companies and took whatever was useful". I don't know how Funimation's C-suite changed from 2017 to 2021, or how much latitude Sony gave them to act independently, or whatever.
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