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Forum - View topicNEWS: Johnny & Associates Changes Name to Smile Up, Establishes New Entity to Oversee Talent
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AiddonValentine
 Posts: 2342 |
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One thing noted in a Kyodo piece about this is that Johnny's consulted with nearly 500 victims and of those over 300 are seeking compensation:
https://twitter.com/UnseenJapanSite/status/1708732636326424780 So...YIKES. They have a lot to give out. |
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Kadmos1
 Posts: 13619 Location: In Phoenix but has an 85308 ZIP |
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Wow. I don't know of any instances where a talent agency went financially-bankrupt because of #MeToo-type claims against them but J&A certainly might be the first one I know of. |
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Thespacemaster
Posts: 1167 |
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I do not know if it there is a bit of a translation error or not but if the company rebranded it as SMILE UP, that seems a little off putting to me, given the circumstances.
So it looks like the company name will be completely removed and the company itself shut down and restructured into a new company. Well that pretty much assures its legacy as the studio that supported a monster. I am not really sure if the restructuring will really do good tough, if most of the people that worked in JA will still work in the new company. I am not sure i am understanding this right. does it specify who will take over? is it the same people that are still working, will it have the same president and such? |
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mdo7
 Posts: 6385 Location: Katy, Texas, USA |
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Yep, saw this yesterday through my usual Japanese's English-language news like Japan Times, Japan Today, and NHK World Japan app. So the reckoning has just begun I see.
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Hoppy800
 Posts: 3331 |
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Smile Up may not last long with that level of litigation coming, no idol agency has the billions needed for compensation of this scale.
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Dark Mac
Posts: 321 |
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Has there been any reporting on talent leaving the agency since the scandals came out? I don't know how much of a thing that is in Japan, but you'd kind of expect everyone to leave for different agencies.
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NJ_
 Posts: 3104 Location: Wallington, NJ |
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Not sure if there's more but Junichi Okada (formerly of V6) is one as revealed today (yesterday in this time zone). https://news.livedoor.com/article/detail/25094886/ https://www.oricon.co.jp/news/2297150/full/ https://www.tokyohive.com/article/2023/10/junichi-okada-announces-departure-from-johnnys-entertainment-for-a-fresh-start |
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Hoppy800
Posts: 3331 |
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Okada has the right idea, maybe he can poach some talent and have a decent start.
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Rob19ny
Posts: 1976 |
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"Oh, when it all! It all falls down! And when it falls down, who you gon' call now?" Apparently... Smile Up! I know that's not the best name they could think of. |
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harminia
 Posts: 2049 Location: australia |
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Well, I appreciate them ditching the Johnny name for good. The new name might be somewhat inappropriate given the circumstances but hey, it's better than Johnny's.
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Davy Sprocket
 Posts: 31 |
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Seems like an okay name to me. They're trying to move on and distance themselves from a monster.
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Beatdigga
 Posts: 4601 Location: New York |
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You know this is a big deal because the rebrand was the subject of an expose for the Hollywood Reporter. It also points out the rename is viewed rather skeptically.
https://www.hollywoodreporter.com/news/general-news/japan-johnnys-sex-abuse-scandal-renaming-plan-slammed-1235607160/ |
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mdo7
Posts: 6385 Location: Katy, Texas, USA |
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Yep, I just saw the article just now, and I wanted to link but I guess you did the job for me. I'll quote some selected part of the article:
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XerneasYveltal
 Posts: 676 Location: Philippines |
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Despite the rebrand, it's gonna take a long while for Smile Up to regain the trust of the numerous companies which decided to go separate ways with it
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ranran-001
Posts: 544 |
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"Yeah yeah, so Johnny raped a bunch of you guys when you were little boys, and then branded you as Little Johnnys, but its all over now, Smile Up!!!"
Ugh, I hate it already. Just burn it to the ground, this company has no business existing no matter what it rebrands it self as. |
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