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NEWS: ICv2: North American Anime DVDs Were Down 20%+ in 2007


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rankothefiremage



Joined: 16 Oct 2003
Posts: 523
Location: Michigan
PostPosted: Wed Feb 13, 2008 11:37 am Reply with quote
So 20% drop in releases seems to mean a 20% drop in sales?
You can't sell what you don't have to sell
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BenBrown



Joined: 30 Jan 2008
Posts: 46
PostPosted: Wed Feb 13, 2008 11:47 am Reply with quote
rankothefiremage wrote:
So 20% drop in releases seems to mean a 20% drop in sales?
You can't sell what you don't have to sell


I don't think that is what the article is getting at. The two figures (while somewhat related) wouldn't evenly correlate. Unless every series sells evenly, and we know that isn't true at all.
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_Earthwyrm_





PostPosted: Wed Feb 13, 2008 12:04 pm Reply with quote
Ow! What the hey...? *Rubs head*
Was that an acorn? Confused
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dtm42



Joined: 05 Feb 2008
Posts: 14084
Location: currently stalking my waifu
PostPosted: Wed Feb 13, 2008 12:08 pm Reply with quote
I have no choice but to bring Geneon into this debate. Was the reduction in sales solely the result of Geneon's demise, or are there another factors as well?

The number of releases is decreasing slowly, but sales are falling sharply. Strange, that. Are companies pouring money down a drain by still releasing a lot of fringe titles that do poorly? The rate of decrease might suggest that. Or perhaps Geneon released quite a few titles, then never stayed to collect the money. Or something.

On another note, $500 million is a lot of money. That was no doubt when Dragonball Z was still popular, and the figure isn't all that high when I carefully think about it. But still, I never would have guessed a nine-figure amount. Shows how little I know about the economics behind the R1 Anime industry.


Last edited by dtm42 on Wed Feb 13, 2008 12:10 pm; edited 1 time in total
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Jabberwock



Joined: 19 Jul 2004
Posts: 92
Location: Currently attending the University of Florida
PostPosted: Wed Feb 13, 2008 12:10 pm Reply with quote
BenBrown wrote:
rankothefiremage wrote:
So 20% drop in releases seems to mean a 20% drop in sales?
You can't sell what you don't have to sell


I don't think that is what the article is getting at. The two figures (while somewhat related) wouldn't evenly correlate. Unless every series sells evenly, and we know that isn't true at all.

Not to mention it isn't like the anime fanbase is stagnant. It's sill growing from year to year.
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Tyrenol



Joined: 13 Sep 2005
Posts: 398
Location: Northern California
PostPosted: Wed Feb 13, 2008 12:27 pm Reply with quote
Well... Hundreds of millions of dollars IS a lot of money. And the sales of anime DVDs are only down 20%. Not exactly good news, but not exactly "sky is falling news."

All this "the money is there" talk about how manga is beating out anime... You'd think anime sales would've gone upward if, say...

Cool _=

Those circus clowns back in Japan work on actual content, add spine to their men, and stop copying off of everyone else.

I took a look at ICv2's "most popular anime/manga" list. Not my cup of tea. But notes should be taken by those who care about the future.
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rankothefiremage



Joined: 16 Oct 2003
Posts: 523
Location: Michigan
PostPosted: Wed Feb 13, 2008 12:28 pm Reply with quote
Jabberwock wrote:
BenBrown wrote:
rankothefiremage wrote:
So 20% drop in releases seems to mean a 20% drop in sales?
You can't sell what you don't have to sell


I don't think that is what the article is getting at. The two figures (while somewhat related) wouldn't evenly correlate. Unless every series sells evenly, and we know that isn't true at all.

Not to mention it isn't like the anime fanbase is stagnant. It's sill growing from year to year.


Yet as fans grow older some of the retire as hardcore fans as other things start to require their time like families.
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MorwenLaicoriel



Joined: 26 Feb 2006
Posts: 1617
Location: Colorado
PostPosted: Wed Feb 13, 2008 12:38 pm Reply with quote
rankothefiremage wrote:
Jabberwock wrote:
BenBrown wrote:
rankothefiremage wrote:
So 20% drop in releases seems to mean a 20% drop in sales?
You can't sell what you don't have to sell


I don't think that is what the article is getting at. The two figures (while somewhat related) wouldn't evenly correlate. Unless every series sells evenly, and we know that isn't true at all.

Not to mention it isn't like the anime fanbase is stagnant. It's sill growing from year to year.


Yet as fans grow older some of the retire as hardcore fans as other things start to require their time like families.


Aren't con attendance numbers increasing, though? The people who attend cons are probably in the 'hardcore' category, and even if they need to spend less time on anime to worry about other things...if they're attending a con, they must still have a fair amount of time left to spend on it.
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Sango_Lover



Joined: 27 Aug 2006
Posts: 40
PostPosted: Wed Feb 13, 2008 1:01 pm Reply with quote
I went to Anime-Expo and let me tell you a lot of those people may be hardcore fans, but they're the type who mainly rely on fansubs or downloads to feed their anime addiction. I was actually pretty surprised by the number of people who don't really purchase DVDs. You think uber-fans would want to keep anime alive by supporting the US companies that distribute them Rolling Eyes
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Ariolander



Joined: 30 Jul 2003
Posts: 66
PostPosted: Wed Feb 13, 2008 1:02 pm Reply with quote
I still say we need to step away from the single DVD sales and move straight to box sets like the American TV industry does it because frankly I am not buying individual DVDs anymore when I know I can save 20% by waiting for a box and another 20% waiting for thinpack another year after that. Eventually in that wait I drop series off my waiting list to put more recent titles.

Though if we went straight tot he box sets or mini half-boxes for longer series I know I would be less hesitant because I know I like my special features that thinpacks lack.
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Goodpenguin



Joined: 02 Jul 2007
Posts: 457
Location: Hunt Valley, MD
PostPosted: Wed Feb 13, 2008 1:08 pm Reply with quote
MorwenLaicoriel wrote:

Quote:

Aren't con attendance numbers increasing, though? The people who attend cons are probably in the 'hardcore' category, and even if they need to spend less time on anime to worry about other things...if they're attending a con, they must still have a fair amount of time left to spend on it.


I've been buying anime for a little less then 20 years now, and while I'm certainly no expert on anime conventions I do live in a suburb outside of Baltimore and have stopped by 'Otakon' for a good stretch. If 'Otakon' is any indication, there is a large 'social' fanbase for anime, but that's not the same as a steady 'DVD purchasing fanbase' that the article is focusing on. With fansubs being so ubiquitous, you can have a large/increasing fanbase that stays in touch with the material, while never having to purchase a DVD.
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Shadowrun20XX



Joined: 26 Nov 2007
Posts: 1936
Location: Vegas
PostPosted: Wed Feb 13, 2008 1:18 pm Reply with quote
(Off topic)Our Suncoast stores here in Vegas,are just now closing down.I would buy a lot of anime from there.The familiars are disappearing.
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Sticks



Joined: 14 Apr 2007
Posts: 199
PostPosted: Wed Feb 13, 2008 1:22 pm Reply with quote
Sango_Lover wrote:
I went to Anime-Expo and let me tell you a lot of those people may be hardcore fans, but they're the type who mainly rely on fansubs or downloads to feed their anime addiction. I was actually pretty surprised by the number of people who don't really purchase DVDs. You think uber-fans would want to keep anime alive by supporting the US companies that distribute them Rolling Eyes


I totally agree, with what may have happened with Geneon for example. Without any real profit that can be made here in the US, some production companies in Japan may not want to send anime our way. There's still plenty of anime there that we haven't see yet and more yet to come. Bottom line, with no profit both here and there, some companies could stop making anime all together if people keep getting all of it for free. Us paying for it just secures the market and we see more anime over time. Wink
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cloud1989



Joined: 06 Sep 2004
Posts: 274
PostPosted: Wed Feb 13, 2008 1:49 pm Reply with quote
suncoast stores have been closing down regularly, I lost all mine in my state awhile ago, I actually started going to a nearby fye and was told they bought them out, surely it seems like it because when suncoast was there fye only had 1 small section of anime and now they have about 8 and are currently beating my best buy in supply, to bad they can't do the same with their prices. Anyways I don't think lack of anime dvd sales hurt suncoast since it only made up a portion of their shop and anyone with any sense has know for a long time to stay away from suncoast as often as possible.
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Emerje



Joined: 10 Aug 2002
Posts: 7403
Location: Maine
PostPosted: Wed Feb 13, 2008 2:02 pm Reply with quote
There are other factors to consider in bringing the sales numbers down. The push towards more episodes per DVD means fewer volumes are being made for each series. Where before it wasn't uncommon to have eight volumes per series we're now averaging six volumes on several 26 (or so) episode titles. Then there's the bulk discount that's being given to b&m stores like Best Buy and net stores like Deep Discount. It's good for us consumers, but doesn't look good in numbers.

Emerje
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