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Answerman - Why Did Saint Seiya Bomb In North America?


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leafy sea dragon



Joined: 27 Oct 2009
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PostPosted: Wed Feb 17, 2016 10:57 pm Reply with quote
BadNewsBlues wrote:
Someone involved in the process of getting the movie made had to foresee this movie was going to fail largely due to the fact it was a modern western and an update of an old-school Radio Show/TV series/Comic Book (that hollywood has a bit of notorious track-record with.)

The fact that Disney also released John Carter which also bombed should've been an even bigger warning sign.


It was hyped like nothing else that year, and it also immediately got its own Disney Infinity figurines. To my knowledge, it was the first movie to get Disney Infinity figurines as soon as the movie came out, and they soon wound up in clearance bins. My guess is that Disney expected it to be another Pirates of the Caribbean: Revival of a decades-dead movie genre with Johnny Depp in a semi-leading role and Jerry Bruckheimer as the producerand director, and with similar marketing approaches with a summer blockbuster-style release.

With John Carter though, the title is ambiguous. What's so special about a man named John Carter? The Shawshank Redemption bombed in a similar way: What's a shawshank, and why is it such a big deal that it's redeemed? I think that if the movie were renamed John Carter of Mars, as the books were called, it would've fared better.
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BadNewsBlues



Joined: 21 Sep 2014
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PostPosted: Thu Feb 18, 2016 5:38 am Reply with quote
leafy sea dragon wrote:

It was hyped like nothing else that year, and it also immediately got its own Disney Infinity figurines. To my knowledge, it was the first movie to get Disney Infinity figurines as soon as the movie came out, and they soon wound up in clearance bins. My guess is that Disney expected it to be another Pirates of the Caribbean: Revival of a decades-dead movie genre with Johnny Depp in a semi-leading role and Jerry Bruckheimer as the producerand director, and with similar marketing approaches with a summer blockbuster-style release.


At the very least though thanks to the movie's failure Disney won't be bombarding us with sequels that wear out the franchise's welcome much like what happened with POTC.
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Spawn29



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PostPosted: Thu Feb 18, 2016 4:41 pm Reply with quote
PurpleWarrior13 wrote:
Yeah it looked old in 2003, but so did DBZ, which was still airing new episodes on Toonami, and still very, very popular.


Well DBZ was seven years old and just finish airing in Japan when it came out in the US in 1996. While Saint Seiya was at least 18 years old when it first came out in the US. Big release gap between the two.
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Mewzard



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PostPosted: Thu Feb 18, 2016 4:44 pm Reply with quote
Spawn29 wrote:
PurpleWarrior13 wrote:
Yeah it looked old in 2003, but so did DBZ, which was still airing new episodes on Toonami, and still very, very popular.


Well DBZ was seven years old and just finish airing in Japan when it came out in the US in 1996. While Saint Seiya was at least 18 years old when it first came out in the US. Big release gap between the two.


Fair enough, though Saint Seiya and the original Dragon Ball started the same year and from the same company.
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Stuart Smith



Joined: 13 Jan 2013
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PostPosted: Thu Feb 18, 2016 5:08 pm Reply with quote
Cptn_Taylor wrote:
. Americans simply don't take well to this kind of anime. Maybe they find it too girly. Laughing


The bishounen look of the characters might actually be a reason. American fans of Dragon Ball Z like to say the Faulkner music score and dub voice actors are better because they make the show more manly and gruff. When they find out it was originally more goofy and Goku had a more feminine voice they say its jarring. I can see American viewers finding the characters too girly looking. There does seem to be a stigma against action shows that dont conform to the macho standard.

Jose Cruz wrote:
I get the impression that North American fans are more refined in their tastes than Japanese otaku. The reason is that it's harder to be a fan in the west since access to manga culture is not as easy and open compared to Japan. Hence only people with a more serious interest become fans.


I would say it's the exact opposite actually. Americans have far less exposure to anime and manga so they really only get to see what airs on American TV, which is usually heavily censored and dumbed down. The most popular anime in America is stuff like Dragon Ball Z, Naruto, Pokemon, and all the other stuff that aired on Toonami or for kids. I'm not sure that's really refined when your scope is so limited and only action shows aimed a little kids find traction. Shows that didn't conform to that like Detective Conan and Gintama bombed. Not to mention the lack of a shoujo/josei market like Japan has. Japan seems a lot more open minded when it comes to anime. Which isn't surprising considering they make the stuff.

-Stuart Smith
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PurpleWarrior13



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PostPosted: Thu Feb 18, 2016 6:46 pm Reply with quote
Spawn29 wrote:
PurpleWarrior13 wrote:
Yeah it looked old in 2003, but so did DBZ, which was still airing new episodes on Toonami, and still very, very popular.


Well DBZ was seven years old and just finish airing in Japan when it came out in the US in 1996. While Saint Seiya was at least 18 years old when it first came out in the US. Big release gap between the two.


Yes, but in 2003, DBZ was still very, very huge. The Majin Buu episodes were still premiering on Toonami. I would argue that was when DBZ was in the peak of it's popularity here.

Mewzard wrote:
Fair enough, though Saint Seiya and the original Dragon Ball started the same year and from the same company.


I don't think the original Dragon Ball is a good comparison though. Yeah it premiered in 1986 and was a modest hit on Toonami from 2001-2004, but I doubt it would've done well were it not for the established DB brand (it bombed on two previous attempts here before we got DBZ). Even then, it never came close to DBZ's popularity. Mobile Suit Gundam from 1979 bombed hard on Toonami, and that might be a better example, though that also had an established brand helping it.
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TarsTarkas



Joined: 20 Dec 2007
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PostPosted: Thu Feb 18, 2016 7:49 pm Reply with quote
leafy sea dragon wrote:

With John Carter though, the title is ambiguous. What's so special about a man named John Carter? The Shawshank Redemption bombed in a similar way: What's a shawshank, and why is it such a big deal that it's redeemed? I think that if the movie were renamed John Carter of Mars, as the books were called, it would've fared better.


Actually, the first book from which the movie starts, was called "The Princess of Mars". Disney thought males would have run away screaming with a name like that, but that would have been easily solved with the right movie posters. Some of the book covers clearly showed that these are warrior princesses, like Xena, rather than Disney princesses.
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leafy sea dragon



Joined: 27 Oct 2009
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PostPosted: Thu Feb 18, 2016 9:44 pm Reply with quote
All the more puzzling why Disney dropped the "of Mars" suffix.

That being said, it's age-old wisdom in the toy business that toys related to Mars, unless it's about space exploration, don't sell. So maybe it was based on that.

PurpleWarrior13 wrote:
I don't think the original Dragon Ball is a good comparison though. Yeah it premiered in 1986 and was a modest hit on Toonami from 2001-2004, but I doubt it would've done well were it not for the established DB brand (it bombed on two previous attempts here before we got DBZ). Even then, it never came close to DBZ's popularity. Mobile Suit Gundam from 1979 bombed hard on Toonami, and that might be a better example, though that also had an established brand helping it.


I'd like to add that kids tuned in to DBZ for the colossal over-the-top fights between manly muscular characters and the rock guitar soundtrack that accompanied it, but Dragon Ball had none of that. Instead, it was a rather comedic set of adventures of a little boy. I stuck around with Dragon Ball for as long as I could and bought the manga from Viz, though I knew plenty of classmates who loved DBZ but couldn't stand Dragon Ball.

Regarding Sant Seiya though, I'd still stand by the thought that it bombed in the United States because it looked too old. I'd say Mobile Suit Gundam bombed for the same reason.
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thecritter



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PostPosted: Thu Feb 18, 2016 11:12 pm Reply with quote
Everyone has his/her own reasons. For me, the problem was that it was childish, unwatchable crap. Your mileage will likely vary. A bunch.
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Jose Cruz



Joined: 20 Nov 2012
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PostPosted: Fri Feb 19, 2016 12:09 am Reply with quote
Stuart Smith wrote:

Jose Cruz wrote:
I get the impression that North American fans are more refined in their tastes than Japanese otaku. The reason is that it's harder to be a fan in the west since access to manga culture is not as easy and open compared to Japan. Hence only people with a more serious interest become fans.


I would say it's the exact opposite actually. Americans have far less exposure to anime and manga so they really only get to see what airs on American TV, which is usually heavily censored and dumbed down. The most popular anime in America is stuff like Dragon Ball Z, Naruto, Pokemon, and all the other stuff that aired on Toonami or for kids. I'm not sure that's really refined when your scope is so limited and only action shows aimed a little kids find traction. Shows that didn't conform to that like Detective Conan and Gintama bombed. Not to mention the lack of a shoujo/josei market like Japan has. Japan seems a lot more open minded when it comes to anime. Which isn't surprising considering they make the stuff.

-Stuart Smith


I was talking about the hardcore North American fans, those that have watched 500 series or more and have been fans for a decade or more, tend to have a more refined taste for anime than those Japanese Aniota who only remember the last stuff and buy the body pillows.

Of course, the people with the most refined tastes in animation are probably the Japanese animation critics: people who teach animation in Japanese universities and those that are hired to judge stuff on the Japan's Media Arts festival. Those are true animation experts.
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Alan45
Village Elder



Joined: 25 Aug 2010
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PostPosted: Fri Feb 19, 2016 8:17 am Reply with quote
@leafy sea dragon

A Princess of Mars is quite literally pulp fiction. The book was originally printed in the pulp magazine All Story as a serial between February and July of 1912. It is the first book by Edgar Rice Burroughs author of Tarzan.

The hero John Carter was a Confederate Civil War veteran transported to Mars by dreaming. Women on Mars wore only bejeweled leather straps. Men also wore only leather straps intended to hold weapons. Dejah Thoris the princess in question specialized in being captured/rescued.

After following the story for six months, readers were outraged to find the book ended on a cliff hanger. I thought this book was great when I read it in high school. When I tried to re-read it in my thirties, I found it unreadable.
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PurpleWarrior13



Joined: 05 Sep 2009
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PostPosted: Fri Feb 19, 2016 7:55 pm Reply with quote
leafy sea dragon wrote:
I'd like to add that kids tuned in to DBZ for the colossal over-the-top fights between manly muscular characters and the rock guitar soundtrack that accompanied it, but Dragon Ball had none of that. Instead, it was a rather comedic set of adventures of a little boy. I stuck around with Dragon Ball for as long as I could and bought the manga from Viz, though I knew plenty of classmates who loved DBZ but couldn't stand Dragon Ball.


I think the show was always more than that. Once people sat down and watched it, they were drawn into the story, characters, and artwork. I think it has plenty of appeal beyond just the reasons you stated, though those certainly helped. I was 7 years old in 2001 when I first discovered it, and I was obsessed with the storyline and characters. I knew it inside out (and I started with the Goku/Frieza fight)! It was the first show I ever watched that HAD an ongoing story, and I thought it was the coolest thing.

I actually did know plenty of people that preferred the original Dragon Ball (once they actually watched it). There weren't a ton of people that watched it though, and it's not too well-remembered. It didn't even get a proper R1 DVD release until 2009.


Last edited by PurpleWarrior13 on Fri Feb 19, 2016 7:56 pm; edited 1 time in total
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leafy sea dragon



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PostPosted: Fri Feb 19, 2016 7:55 pm Reply with quote
Heh, that sounds like pulp fiction from that era all right.

Pulp fiction can work as movies though. After all, we got Pulp Fiction (which I know isn't based on anything in particular but follows in the style of pulp literature).
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Sailor Sedna





PostPosted: Fri Mar 25, 2016 5:48 pm Reply with quote
Reasons I know of are probably the timing, and DiC screwing up the show also, with a horrendous script filled with stupid dialogue like "Geez! Where did you train? The video arcade?"

Don't forget on how the Saints were bleeding "mystic energies/sweat", which was blood colored blue Anime dazed

This Amazon review explained it best here: http://www.amazon.com/gp/customer-reviews/RUIDXKZ16BY6V/ref=cm_cr_arp_d_rvw_ttl?ie=UTF8&ASIN=B000159F9Q

Listening to a bit of the dub though, I actually found it as a "so bad it's good" thing though. Laughing

Unfortunately, with the exception of DVDVerdict, I haven't found any good critic/reviewer review on Saint Seiya, including the review on this website here (though I do respect their opinion). Mad

From what I've seen on review sites, lots of critics have criticized the art and such, to me it's mostly fine, though there are some...ahem, brilliant stills like this (pictures 3, 5, 6 and 8 look fine though): http://amusing-saint-seiya.tumblr.com/post/121072409744/red-rotes-quality-andromeda

http://amusing-saint-seiya.tumblr.com/post/121510721539/neocargalpha-more-quality

(Who even animated episode 9? Laughing)


Then again, not everything appeals to everyone.

And how is the art exactly dated? Is it because they don't do hand drawn cels now? Just wondering. It still looks good to me; I say it's more old school, and to quote James Rolfe, dated/outdated is something you never want to go back to or look at. Then again, I'm more of a fan of 80s/90's anime art than modern ones.

One person said a reason it bombed here was because it was "too old?" I don't think an anime series has to be "really old" in order to be successful somewhere.

Hopefully since it's the series' 30th anniversary, something could be done like a new English dub that could get it big in America...let's cross our fingers and hope.
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