Forum - View topic

INTEREST: CNN Discovers Kyary Pamyu Pamyu, Calls Her Japan's Lady Gaga

What's so different from this pop star to the next?

ZanraiKid wrote:

While I can applaud CNN for getting the basic ideas behind Kyary right and portraying the persona accurately, I feel she would have never been recognized if it weren't for the Cool Japan initiative. Since she has been around since 2011 and is only just getting mass media attention, you'd think they recognize her career prior. Also, to say she is Japan's hottest export would be guffaw worthy. Kyary's no where close to being the only hot Japanese act, and even South Korea doesn't acknowledge that PSY is the only thing they have in their favor. Then there is the fact that anime still exists...

No several K-pop groups (ie: BigBang, Girls Generation) has already gotten attention around the world. Both BigBang, and Girls Generation and other K-pop groups has already made their marked on the Billboard and other places. Nowhere, J-pop has ever achieved this on a global scale like K-pop did. PSY has already gotten recognition around the world, Kyary doesn't get this same level of global recognition like PSY did. Anime/manga still exist but these day, Korea is already rocking the world thanks to K-pop and K-dramas, and Korean films. Anime/manga is not enough to get Japan on the global radar again. I feel like Japan could model their Cool Japan from their Korean counterpart, South Korea did it well and now look what happen, Hallyu/Korean Wave. South Korea played the marketing/globalization game better then Japan, if Japan can export more J-dramas, J-pop, and other cool thing not only anime and manga, maybe Japan can replicate it's own Hallyu. I'm not sure if Cool Japan program can reach the same level as South Korea for the Hallyu. Right now, Girls Generation, 2NE1, BigBang, SHINee, Super Junior is more recognized worldwide then any of the local J-pop act that include Kyary.

Anime/manga is not enough to get Japan on the global radar again.