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Neofilms Streams King of Prism: PRIDE the HERO Film's Chinese-Subtitled Trailer

Hong Kong film distributor Neofilms began streaming a Chinese-subtitled trailer for the King of Prism: PRIDE the HERO anime film on Thursday. Neofilms will open the film in theaters in Hong Kong on Saturday.

The film will also have 4DX screenings in Hong Kong. With the 4DX or MX4D systems, certain theaters have motion seats that move in sync with certain action sequences onscreen. Similarly, effects such as scents, wind, and mist will operate in accordance with the action onscreen.

King of Prism: PRIDE the HERO opened in Japan on June 10 and sold 47,000 tickets to earn 82 million yen (about US$746,000) in its opening weekend. The anime debuted at #7 at the box office and fell off the top 10 box office chart in its second weekend. As of July 5, the film had earned more than 300 million yen (about US$2.6 million) at the box office.

Masakazu Hishida, who directed various Pretty Rhythm anime series, as well as the KING OF PRISM by PrettyRhythm film, returned to direct King of Prism: PRIDE the HERO at Tatsunoko Production. Jou Aoba (Pretty Rhythm Aurora Dream episode director) also returned to write the script. Mai Matsuura was again credited with the original character designs and character designs. The main cast members reprise their roles in the film, and Tomokazu Sugita plays the new character George Takadanobaba.

Neofilms opened the KING OF PRISM by PrettyRhythm anime film in Hong Kong on Thursday.