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A veiw of American fans from Japan


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tomcat



Joined: 24 Oct 2003
Posts: 85
Location: Orange,California
PostPosted: Fri Dec 10, 2004 5:23 pm Reply with quote
At The Japan Times Onlne site today in news features is This story " Anti-Disney style of manga and anime appeals to Americans" @ www.japantimes.co.jp/cgi-bin/getarticle.pl5?nn20041210f4.htm in this a interview with John Ledford from A.D. Vision Inc.
I haven't read through this very deeply but it seems to be a light over-view of what's now happening now in the U.S.A with anime and manga.
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kusanagi-sama



Joined: 22 Aug 2004
Posts: 1723
Location: Wichita Falls, TX
PostPosted: Fri Dec 10, 2004 5:38 pm Reply with quote
I was amazed to see that ADV makes such a small amount:
Quote:
More recently, Ledford's A.D. Vision Inc. has been taking part in funding for anime. His film unit now records $150 million in annual sales

I would have assumed that this number had to be at least 4x larger.

And the industry in the US:
Quote:
Pokemon" alone earned about 3 trillion yen* around the world, and the U.S. anime business, including licensed character goods and box-office revenue, is estimated at $4 billion a year, according to the Japanese government


* That is something near $28,514,399,771.88 ($1US = 105.21Y)


Last edited by kusanagi-sama on Fri Dec 10, 2004 5:42 pm; edited 2 times in total
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Tenchi



Joined: 03 Jan 2002
Posts: 4549
Location: Ottawa... now I'm an ex-Anglo Montrealer.
PostPosted: Fri Dec 10, 2004 5:39 pm Reply with quote
Eh, it's just another article that's overstating the domestic popularity of the non-Pokémon/YuGiOh-type merchandising franchise anime. The market for the sort of anime the article is about is still niche, a larger niche than in the old days but still small compared to the market for The Incredibles, Shrek, or Spongebob Squarepants.
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Aromatic Grass



Joined: 31 Dec 2003
Posts: 2424
Location: Raleigh, NC
PostPosted: Fri Dec 10, 2004 5:40 pm Reply with quote
Isn't John Ledford the publisher of Newtype USA?
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dormcat
Encyclopedia Editor


Joined: 08 Dec 2003
Posts: 9902
Location: New Taipei City, Taiwan, ROC
PostPosted: Fri Dec 10, 2004 5:49 pm Reply with quote
Aromatic Grass wrote:
Isn't John Ledford the publisher of Newtype USA?

He is the President, CEO, and Founder of A.D. Vision, Inc., publisher of NewType USA.
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DragonsRevenge



Joined: 15 Nov 2004
Posts: 1150
PostPosted: Fri Dec 10, 2004 5:52 pm Reply with quote
I agree. Yeah, DBZ, Pokemon, Yu Gi Oh, Digimon are extremely popular, but that means nothing. Even stuff like what's on Adult Swim, while extremely popular by anime standards still isnt *that* well known in the long run. Anime in general is still pretty much unknown.
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BoygetsfireD



Joined: 03 Dec 2004
Posts: 475
Location: earth
PostPosted: Fri Dec 10, 2004 10:34 pm Reply with quote
DragonsRevenge wrote:
Anime in general is still pretty much unknown.
and thats something that just makes it better (imo) Smile
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DragonsRevenge



Joined: 15 Nov 2004
Posts: 1150
PostPosted: Fri Dec 10, 2004 10:38 pm Reply with quote
Sure. But that becomes a problem for someone like me, who is the only one in a wide area who knows anything about it, thus being unable to find anyone to go to cons with.
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Jadress



Joined: 08 Oct 2003
Posts: 807
Location: Seattle. It purdy and nerdy!
PostPosted: Fri Dec 10, 2004 10:39 pm Reply with quote
BoygetsfireD wrote:
DragonsRevenge wrote:
Anime in general is still pretty much unknown.
and thats something that just makes it better (imo) Smile


Why? So you can feel all special and knowledgable about your magical little hobby that no one else knows about? Come on, anime is getting more mainstream every day- we should be past this "I liked it when it was underground" mentality. I'm more happy if anime is more well known, so people who may not have known about the great art and entertainment it can provide can also enjoy it. Plus, the more popular it is, the more releases and merchandise we can get over on this side of the ocean.
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BoygetsfireD



Joined: 03 Dec 2004
Posts: 475
Location: earth
PostPosted: Fri Dec 10, 2004 10:56 pm Reply with quote
I'm not saying that I don't want it to get bigger. it would be good (as you said), because it would be more accesible, and more people would be able to enjoy it.
but I do like the fact that its "underground" right now

...heh, maybe I just like anime no matter what
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jsyxx





PostPosted: Fri Dec 10, 2004 11:38 pm Reply with quote
Actually, going more mainstream can be a very bad thing. Just compare hip hop from 1993 with the mainstream hip hop from 2003. Its been almost completely bastardized into substanceless glop. The good news is that anime/manga is licensed from Japan, so its harder for greedy US corporations to contaminate it. So it going more mainstream will probably only reap more benefits for fans.
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Tenchi



Joined: 03 Jan 2002
Posts: 4549
Location: Ottawa... now I'm an ex-Anglo Montrealer.
PostPosted: Sat Dec 11, 2004 12:56 am Reply with quote
I think people confuse "niche" and "underground".

"Underground" would mean that you'd have to hunt far and wide to find even just a little of it at really specialized stores that pretty much only people in the know knew about. Anime hasn't been "underground" since the days when you could only get it at select comic book stores, and that era was over the best part of a decade ago now.

These days, you can get bilingual anime almost anywhere that sells DVDs and a handful of non-kiddy shows are reasonably successful on programming blocks on Cartoon Network and TechTV, by late-evening cable standards with certain key demographics.

"Niche" means there's enough of a market for it to be stocked at mainstream stores, but that only a small percentage of people are actually into it. "Underground" would be more like only a fraction of one percent, or a statistically negligible number of people.
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SwordsmanYen



Joined: 15 Nov 2004
Posts: 21
Location: Fallen, UK
PostPosted: Sat Dec 11, 2004 4:05 am Reply with quote
you should try living over here in the UK, where people call anime manga which really pisses me off, and the only way to watch it on TV is late nite on cable. luckly thou it does seem to be getting more of a mainstream fan base nowadaze. which is nice.
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snagga



Joined: 20 Aug 2004
Posts: 10
PostPosted: Sat Dec 11, 2004 7:36 am Reply with quote
I would agree with the statement in the first post that the reason anime appeals to those who have discovered it is because there are so many different types, something for everyone not just the usual sacharine sweet offerings from the US (animaniacs not included). However living in UK trying to get anything other than the most popular series is next to impossible, fooly cooly caused many vacant looks in the 3 stores in edinburgh that stock any anime.
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SwordsmanYen



Joined: 15 Nov 2004
Posts: 21
Location: Fallen, UK
PostPosted: Sat Dec 11, 2004 8:07 am Reply with quote
lol, fooly cooly itself caused many vacant looks from my friends that i showed it too
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