PlayStation®Vita Sales Reach Over 1.2 Million Units Worldwide Boosted by Launch in North and Latin America, Europe and PAL Territories

Rapid Sales Signify Strong Demand for the Ultimate Portable Entertainment System; Software Sales Maintain Brisk Pace and Surpass 2.0 Million Units at both Retail and Across PlayStation®Network
TOKYO, Feb. 28, 2012 -- Sony Computer Entertainment, Inc., today announced that the sales of the PlayStation®Vita (PS Vita) portable entertainment system reached over 1.2 million units worldwide as of February 26, 2012. PS Vita experienced an initial burst of momentum when it launched on December 17, 2011 in Japan followed by Hong Kong, Taiwan and South Korea. Newly launched in North and Latin America, Europe and PAL territories as well as in Singapore on February 22, 2012, sales have exceeded expectations surpassing over 1.2 million units worldwide, firmly establishing PS Vita as the must-have portable entertainment device across the world. Software sales across the globe have surpassed 2.0 million units at both retail and on PlayStation®Network.
"PS Vita was designed to deliver the ultimate portable entertainment experience, and we couldn't be more thrilled with the reaction we're seeing from consumers and the pace at which PS Vita is selling," said Andrew House, President and Group CEO, Sony Computer Entertainment, Inc. "The market has responded and there is clear demand for a mobile device capable of providing a revolutionary combination of rich gaming and social connectivity within a real world context. To sustain momentum, we're working closely with 3rd party developers and publishers to ensure the best games and franchises possible will be available on PS Vita, and our software line up for the remainder of 2012 will have something for everyone across the globe."
"The PS Vita is an impressive piece of hardware that brings gaming to a whole new level," stated Bob Puzon, vice president of merchandising at GameStop. "Based on the opening weekend sales that we've seen at stores across North America, and our successful midnight launch events, consumers have clearly recognized this as well. We're doing our best to keep units in stock to satisfy the strong demand."
PS Vita introduces new ways to play, delivering deep and immersive gameplay experiences that have never been offered on any other handheld gaming device. Equipped with dual analog sticks, a vibrant 5-inch high definition OLED multi-touch screen, powerful quad core processor, six-axis motion sensing system, built in microphone, and front and rear cameras, PS Vita is the ultimate portable entertainment system. In addition to the ultimate portable gaming experience, by having both Wi-Fi and 3G network connectivity, together with various applications, PS Vita will enable infinite possibilities for users to "encounter," "connect," "discover," "share" and "play" with friends wherever they are.
With more than 25 titles currently available in North and Latin America, Europe and the PAL territories and Japan* respectively including EA SPORTS FIFA Football, Ultimate Marvel vs CAPCOM®3 from CAPCOM, UNCHARTED™: Golden Abyss, WipEout® 2048 and Escape Plan from SCE Worldwide Studios, as well as over 70 titles in development, PS Vita is poised to drive continued momentum across the globe.
SCE will vigorously promote PS Vita as the next generation portable entertainment platform and work towards expanding the portable gaming market.
* Titles may differ by countries and regions.
About Sony Computer Entertainment, Inc.
Recognized as the global leader and company responsible for the progression of consumer-based computer entertainment, Sony Computer Entertainment, Inc. (SCEI) manufactures, distributes, develop and markets the PlayStation®2 (PS2®) computer entertainment system, the PSP® (PlayStation®Portable) handheldentertainment system, the PlayStation®3 (PS3®) computer entertainment system and the PlayStation®Vita (PS Vita) portable entertainment system. SCEI has revolutionized home entertainment since they launched PlayStation in 1994. PS2® further enhances the PlayStation legacy as the core of home networked entertainment. PSP® is a handheld entertainment system that allows users to enjoy 3D games with high-quality full-motion video and high-fidelity stereo audio. PS3® is an advanced computer system, incorporating the powerful Cell Broadband Engine and RSX processors. PS Vita is an ultimate portable entertainment system that offers a revolutionary combination of rich gaming and social connectivity within a real world context. SCEI also delivers the PlayStation® experience to open operating systems through PlayStation®Suite, a cross platform and cross device initiative. Headquartered in Tokyo, Japan, SCEI, along with its affiliated companies, Sony Computer Entertainment America LLC., and Sony Computer Entertainment Europe Ltd., and its division companies, Sony Computer Entertainment Japan and Sony Computer Entertainment Asia develops, publishes, markets and distributes hardware and software, and manages the third party licensing programs for these platforms in the respective markets worldwide.
PlayStation, PS3 and PSP are registered trademarks of Sony Computer Entertainment, Inc. All other trademarks are property of their respective owners.