Imagi Studios Sets Up Full Marketing Department (Updated)

Update: Various corrections were made to text passages that had become corrupted in the original press release's PDF file.

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Los Angeles (March 26, 2008) – IMAGI Studios has established a comprehensive Marketing Department, based at its Sherman Oaks facility, it was announced by Co‐CEO Douglas Glen.

Headed by Erin Corbett, recently appointed Senior VP of Marketi ng, the Department will encompass all areas of worldwide marketing, advertising, sales promotions, licensing, tie‐in programs, publicity, public relations and corporate communications.

Doug Glen said: “We have succeeded in building a small but very senior marketing team with the skill set and global experience of a big studio marketing department.”

“Our objective will be to work closely with our partners and distributors, while striving for the most exciting and energetic of marketing efforts and campaigns. The addition of these key staff members will thoroughly enhance our ability to do so,” stated Erin Corbett.

Corbett, a veteran marketing executive with over 16 years of di verse experience, spent eight years at Warner Bros. Pictures, where she became Senior VP, Nat ional Promotions, Feature Film Marketing. In addition to overseeing marketing strategy and operations, she will focus on partnership communications and relations, working closely with IMAGI's distribution and licensing partners.

Formerly Marketing Director, Asia Ireton will now have additional duties concentrating on global Publicity, Public Relations and Corporate Communications. She comes from a background in entertainment journalism, serving as longtime editor‐in‐chief of the Asian trade publication Movie Marketing, before joining IMAGI in late 2006.

Annette Boulgourjian, newly named Marketing Manager, will be responsible for licensing, promotions and product placement. Most recently in charge of special projects at IMAGI, Boulgourjian has over 10 years of marketing experience and was previously at The Walt Disney Studios with the animation communications group at Feature Animation and DisneyToon Studios.

Also joining the team as Marketing Coordinator is Itzzia Gutierrez, who has been at the company since late 2006. In her new position, she will work closely with IMAGI's partners as the studio develops its marketing campaigns, promotions and licensing. Before coming to IMAGI, Gutierrez worked in retail marketing.

IMAGI Studios' next two films are Astro Boy and Gatchaman, both of which are slated for worldwide distribution in 2009.

www.IMAGI.com.hk
Imagi International Holdings Limited (“IMAGI”) is a listed company (Stock Code 585) on the main board of the Hong Kong Stock Exchange. IMAGI's principal business is the development and production of computer graphics (“CG”) animated theatrical feature films. IMAGI's first theatrical movie TMNT was released in March 2007, opening #1 in U.S. box office revenue, only the third timAsian‐made film has achieved that honour. IMAGI has development operatio California, and CG production studios at its Chai Wan (Hong Kong) headquarters.