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Forum - View topicKeynote, Day Two: Shawne Kleckner on the state of the Anime Industry
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calawain
Posts: 192 Location: New York, NY |
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I generally agree with most of what he is saying, but I'd like to really emphasize the online streaming part.
I currently give Crunchyroll 7 bucks a month to watch simulcasts of 4 or so current shows, so I like the streaming model that they have adopted. I'd have little issue with paying 15-20 a month if they subbed something more like 10 shows that I'd watch each season. If they wanted to take it down after a month or two that would be fine too (only if they are licensed for DVD sales). That would more readily simulate the TV model (lower quality instant cast for a monthly fee, higher quality DVD sale for the fixed DVD price later) that currently works on regular American TV. I'd dig more extra loot in box sets too~ |
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SXAniMedia
 Posts: 139 |
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Very informative read as to be expected. I hope more people read this, especially the ones constantly complaining about the R1 industry and not wanting to help monetize Anime in anyway.
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TarsTarkas
 Posts: 5936 Location: Virginia, United States |
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Yeah, like Funimation streaming Shikabane Hime, but they are not willing to give a release date or even confirming they will be releasing a DVD of the series.
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bglassbrook
 Posts: 1243 Location: Gaithersburg, MD |
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Odd... my top three "value adds" (in order) would be: dub the damn thing (particularly since I am finding Nozomi's recent subs extremely difficult to read,) offer a BD release option for HD shows, and a box for anything mutli-volume. |
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SongstressCela
 Posts: 615 Location: Pennsylvania |
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Seconded completely! I have little interest in trinkets unless they're added on -top- of the box and dub. |
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vashfanatic
 Posts: 3495 Location: Back stateside |
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AS someone who couldn't give a damn about the dub (though it would be nice if subtitles were always readable and without typos, which isn't always the case), my most-desired "value add" is any interviews with the original Japanese staff: the director, the actors, the designers, the writers. I want to know what the people who created the show were thinking, not just the dub actors (hint hint, Funimation). |
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grapeofdeath
Posts: 38 Location: Beaverton, OR |
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The box is usually the extra I want the most. I was surprised Death Note was released in singles, but didn't have a box to go with them. |
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Blood-
 Bargain Hunter Posts: 24153 |
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Thank friggin' God. Now if distribs can be weaned off this stupid half season release BS, we'll really be getting somewhere. I've heard all the so-called justifications for this practise but all it's doing is driving more potential customers into the arms of fansubbers. Same with dubs. If a distrib can't make a dubbed title profitable it's time to give up the ghost. |
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KanjiiZ
 Posts: 661 Location: Central Coast |
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I couldn't say it better myself. I'm tired of having to search or wait for another 13 episodes of a series. Kenichi is one of them, and the wait made me not want to buy the series anymore. I still watch some fansubs, but I buy more than I stream. If I was the owner of an anime company, I would make a contract with an anime stuido so that I didn't have to bid on the darn thing and give it to my consumers faster. |
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HyugaHinata
 Posts: 3505 |
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Great insights from Shawne. I'd have to agree with all of his points, especially since anime fans are getting more and more impatient (which is mostly due to fansubs).
The US anime industry is still declining (which means I'll need to spend more and more). It fell by 2% in Q2 2009. Narrowing the range of anime titles available will help. Some fans will complain, but this will be better for the industry as a whole, like Shawne said. As will Viz releasing the rest of Hikago in a boxset. 
Source for the fall in Q2 this year - http://animecornerstore.blogspot.com/2009/07/have-great-independence-day-weekend.html |
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HeeroTX
Posts: 2046 Location: Austin, TX |
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I'm impressed to see an industry rep say these two comments, which I have been saying for years:
(I would argue that those people aren't "fans" but the point is valid and should be considered seriously)
Whether or not anime has become a "widely accepted" product is debatable, but I think the portion of the market that can be monetized is smaller than has been believed by most companies. (there is an exception for the odd "breakout hit" like Sailor Moon or Dragonball Z, but by and large anime is a very NICHE product. |
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GATSU
Posts: 15564 |
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I don't, either. Thank Gawd CR lets me pay by check!
I think they could pay down the road, if they got enough nostalgia for a particular title. But, I know; that's not what the industry needs. Maybe distributors should work on incentives to get people who buy particular titles. Not necessarily merchandise, but autographs and/or answers to fan-mail or something in that vein.
Probably, but they gotta resolve the issue of underpaid animators first. |
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Xanas
Posts: 2058 |
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Any price or any wait will get people to go to fansubs. Even I watch fansubs lol. That has nothing to do with whether or not I buy anime (on the contrary, I buy pretty much everything I seen fansubbed sooner than what i don't). I also like dubs, so I simply don't agree that they should rush things to the extent leaving dubs out is a good idea. Most consumers aren't going to have a problem waiting as long as there are options to watch the show early. Even American TV viewers have to wait to get the DVDs of the show. |
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Zalis116
Moderator
 Posts: 6900 Location: Kazune City |
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AnimeCornerStore
Accredited Retailer
 Posts: 119 Location: Winchester, VA USA |
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Anime is a VERY niche product. Shawne and I know that better than most. It's pretty clear that the return to the 1990's 'small market' business model is going to happen whether we like it or not, and the sooner the R1 studios come to grips with that the better. It will garner a healthier environment for everyone. Refocusing on new material for 'DVD' releases is the absolute priority right now, as is toning down the number if these stupid re-releases that are only 3 or 4 months apart. Nobody wants them - not even us! Digital initiatives (like free streaming video) make for great headlines to create buzz, but it won't pay the bills today and will not for years to come. The 'primary' method for the distribution of licensed Anime in the US will remain on hard media for years to come. Bob (aka Robert) The Anime Corner Store |
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