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Yumeiro Patisserie Professional to Simulcast on Crunchyroll

Yumeiro Patisserie Professional to Simulcast on Crunchyroll Follow-up to fan-favorite anime adaptation of Natsumi Matsumoto¹s pastry-making manga to stream on Crunchyroll starting October 2, 2010

September 28, 2010

San Francisco, Calif. ­ Crunchyroll, Inc., announced today the simulcast acquisition of Yumeiro Patisserie Professional, a sequel to the extremely popular girls-oriented anime title, Yumeiro Patisserie. Following-up on the title which has been simulcasting on Crunchyroll this past year and again animated by the legendary Studio Pierrot, the story continues with the adventures of Ichigo Amano (voiced by Aoi Yūki). Now in high school, Ichigo and the Sweet Princes work hard to polish their skills and get ready to join the ranks of professional patisseries. Though Ichigo herself may be a few years older, her sweets are just as fresh as ever! More information on the Yumeiro Patisserie franchise including free streaming episodes are available at http://www.crunchyroll.com/yumeiro now.

Crunchyroll Vice President of Licensing Rob Pereyda said: ³The first Yumeiro Patisserie series performed extremely well for us over the past year, especially with girls in high school and college, outperforming several high budget actions titles. Anime and manga are not just for boys and men, but for everyone, and the Yumeiro Patisserie franchise is exemplary of the strength of simply paying attention to girls and creating entertainment which they, too can enjoy. We look forward to the reception of Yumeiro Patisserie Professional.²

Yumeiro Patisserie Professional will be available in the United States, Canada, Sweden, Denmark, Norway, Finland, Iceland and the Middle East.

About Crunchyroll, Inc.

Crunchyroll is a leading global video network and developer of social media applications for Japanese anime and Asian media. Through applications like Crunchyroll for iPad and Naruto Shippūden Official, set top boxes, affiliate websites and its own site, Crunchyroll delivers officially-licensed content from leading Asian media producers directly to consumers.

Crunchyroll has offices in San Francisco, Calif. and Tokyo, Japan, and is a member of the Association of Japanese Animations (AJA) and Licensing International Merchandisers' Association (LIMA). Founded in 2006, Crunchyroll is funded by leading venture capital firm, Venrock, Japanese entertainment giant TV TOKYO, digital publishing leader Bitway and a group of angel investors representing some of the brightest and most successful entrepreneurs in Silicon Valley. More information can be found at http://www.Crunchyroll.com http://www.crunchyroll.com .

Caution Concerning Forward-Looking Statements

The statements made in this press release that are not historical facts are "forward-looking statements." These forward-looking statements are based on current expectations and assumptions that are subject to risks and uncertainties. The Company cautions readers of this press release that a number of important factors could cause actual future results to differ materially from those expressed in any such forward-looking statements. Such factors include, without limitation, product delays, industry competition, rapid changes in technology and industry standards, protection of proprietary rights, maintenance of relationships with key personnel, vendors and third-party developers, international economic and political conditions. The companies may change their intentions, beliefs or expectations, at any time and without notice, based upon any changes in such factors, in the companies' assumptions or otherwise. The companies undertake no obligation to release publicly any revisions to any forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events


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