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Yui Makino Sings in Anime Short Promoting Hokkaido
posted on by Crystalyn Hodgkins
The HeARTBIT mobile content company has produced an animated music video starring voice actress and singer Yui Makino (anohana's Aki, Tsubasa: RESERVoir CHRoNiCLE's Sakura, Needless' Mio) to promote the Hokkaido region. HeARTBIT representative director Hitoshi Kumagai posted the "Hungry Zombie Francesca!!" music video last week. In the video, Makino plays the "undead idol" character Francesca who strolls along the (distorted) streets of Sapporo and sings about the different local foods and attractions in Hokkaido. Members of the IOSYS' dōjin circle, which is based in Hokkaido and is most well known for working on the music for the Touhou Project series, composed and arranged the song, and wrote the lyrics.
The "local moe character" Francesca was created last year to help promote Hokkaido. A Sapporo-based taxi company had used Francesca at the end of last year in its "Ita Taxi" (a pun on the word itasha or decorated car) campaign. Francesca has her own Twitter, Facebook, and Google+ accounts, and is also inspiring merchandise and an Android app.
HeARTBIT will sell a CD for Makino's song at the Niconico Chō-Kaigi 2" event in Chiba on April 27-28.
Source: Music Natalie
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