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NEWS: America's 2009 Anime Market Pegged at US$2.741 Billion


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dragonrider_cody



Joined: 14 Jun 2008
Posts: 2541
PostPosted: Mon Apr 18, 2011 5:19 am Reply with quote
egoist wrote:
Considering that Hetalia is moe, and Eden of the East has an entirely moe character. Also Clannad AS is more about drama than moe.

Do people realize they're looking at data from 2009?

Because K-ON! was just recently licensed, so there's no way it'd be there. Angel Beats and Bakemonogatari remain unlicensed. And Toradora [which also got licensed not long ago by a new company] seems to be doing well for a sub only release. And whatever else "moe" shall we discuss? Rozen Maiden, Kanon, Air, DTB 2?


Angel Beats was licensed by Sentai. The dub will be premiering at Anime Boston. However, there is no street date yet, so no sales rank.
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fuuma_monou



Joined: 26 Dec 2005
Posts: 1826
Location: Quezon City, Philippines
PostPosted: Mon Apr 18, 2011 7:01 am Reply with quote
matrixdude wrote:
Outch, it's sad to hear that the majority of the industry is just character goods sales. It's a shrinking consumer base, in terms of who actually buys stuff these days.


"Merchandising, merchandising. Where the REAL money from the movies is made." Pretty much all kids' TV animation is funded by merchandising rights.
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agila61



Joined: 22 Feb 2009
Posts: 3213
Location: NE Ohio
PostPosted: Mon Apr 18, 2011 2:08 pm Reply with quote
Eri94 wrote:
agila61 wrote:
[The out of print series are not likely to generate a ton of money, though they could generate some. In the current ebook market, which is just a relatively small fraction of the total book market, the discontinued series are unlikely to generate the majority of the costs that are common to print and ebook editions.
Small fraction? Hardly. Amazon sold more digital copies of books than physical. http://www.mediaite.com/online/e-book-sales-now-surpassing-actual-book-sales-cars-however-continue-to-refuse-to-fly/
That's hardcover, which implies that eBooks sells substantially less than both trade paperbacks and mass paperbacks.

Rocketbomber covers Amazon's sleight of hand here, but long story short, its marketing hype, not real info.
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agila61



Joined: 22 Feb 2009
Posts: 3213
Location: NE Ohio
PostPosted: Mon Apr 18, 2011 2:14 pm Reply with quote
duofangirl wrote:
agila61 wrote:
The out of print series are not likely to generate a ton of money, though they could generate some. In the current ebook market, which is just a relatively small fraction of the total book market, the discontinued series are unlikely to generate the majority of the costs that are common to print and ebook editions.
The point isn't to make a lot of money with out of print books, the point is it would cost very little to make old popular series available to people. From there, it's like free money for those who made the books in the first place.
But that doesn't sustain the production of new content. And unless the production of new content can be sustained, it won't be produced.

The cost of printing is 10% of the cost of a title with a large print run, so maybe 20% of the cost of a title with a smaller print run. So unless the eBook can sustain the same volume of sales at 80%~90% of the print cover price, or can sustain a large enough volume increase at a lower price to generate the same total revenue, its a shrinking market.

duofangirl wrote:
agila61 wrote:
The risk is whether enough people are willing to pay. Crunchyroll kind of had to take the gamble, because they were not financially viable as a bootleg streaming host and so if the subscription model did not work, they were not really any worse off than where they started. But the other players have companies to lose if they gamble all their chips on a subscription model and for some reason it does not work out.
Netflix is so successful in their streaming market that they are now trying to phase out mailing you DVDs. I believe a well-made streaming site for anime can have similar success.
Anime is a niche market.

Quote:
agila61 wrote:
And if you are suggesting that the revenues that would be presently available for a dub anime subscription streaming site would be enough to cover the cost of a dub on its own ~ there's no evidence to suggest that it would be. It would, after all, only be a fraction of the revenue available from DVD sales, and for many series the prospective sales increase from including a dub are not sufficient to cover the cost of a dub.
Um....what? How did you think I was suggesting this? o.O
If the revenues available to a subscription site cannot cover the cost of a dub, then dubs on a streaming site can only happen when there is some other channel covering the rest of the cost. If that is not going to be DVD/BD sales, then what is it going to be?

Quote:
You can call it my imagination, but the facts remain that most media entertainment is going online, and when it does, it works out very well. Even the video game industry has mentioned many times in recent years that it is headed in that direction and hopes to phase out discs in the near future.
You cannot automatically translate from a higher revenue business like video games to a more niche market like anime. The devil is always in the details.
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enurtsol



Joined: 01 May 2007
Posts: 14813
PostPosted: Mon Apr 18, 2011 2:45 pm Reply with quote
agila61 wrote:

Quote:
You can call it my imagination, but the facts remain that most media entertainment is going online, and when it does, it works out very well. Even the video game industry has mentioned many times in recent years that it is headed in that direction and hopes to phase out discs in the near future.

You cannot automatically translate from a higher revenue business like video games to a more niche market like anime. The devil is always in the details.


And video games come with a lot of restrictions now, not as easily pirated as anime.
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