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King of Prism by Pretty Rhythm Film's TV Ad Streamed

posted on by Crystalyn Hodgkins
Tomoaki Maeno narrates ad for film opening on January 9

The official website for the King of Prism by PrettyRhythm anime film began streaming a 15-second TV ad on Friday. Tomoaki Maeno narrates the ad as his character Hiro Hayami and says in the video: "Hi! I'm Over the Rainbow's Hiro Hayami. Our story is being made into a theatrical film. King of Prism by PrettyRhythm. I'll be waiting for you at the theater."

The website also posted the announcement video on Friday that the staff showed last month at the "Edel Rose School Entrance Explanation Meeting" event to announce the film. The video features audio and a small in-picture video of the audience's reaction.

The film's cast includes:


Tetsuya Kakihara as Kōji Mihama, a genius songwriter. The songs he writes have a certain charm that is even called devilish. And because offers are also flooding in from overseas, he lives a busy life every day.


Tomoaki Maeno as Hiro Hayami, an absolute idol who is overwhelmingly popular with females. It's a custom for Hiro's fans to send him yellow roses. The concert hall at every live performance overflows with yellow roses.


Toshiki Masuda as Kazuki Nishina, a boy with street charisma. He admired Rei Kurokawa and became a Prism Star. He demonstrates the helpful nature of a junior and always has a straightforward, warm heart.


Junta Terashima as Shin Ichijō, a boy who enrolls at Edel Rose because he wants to become a Prism Star like Hiro Hayami. He is a genuine boy with a shining disposition and is always cheerful and optimistic.


Sōma Saito as Yukinojō Tachibana, a princess of the kabuki world. He pushes against his parents' extreme opposition and enrolls at Edel Rose. He hides in the world of Prism Star activities, but he suffers inside a personal shell that won't be torn away.


Tasuku Hatanaka as Taiga Kōgami, a street-style breakdancer who enrolls after admiring Kazuki. He's a tough guy who behaves badly. He can't control himself when he reaches out to girls and they reject him.


Taku Yashiro as Kakeru Jūōin, a boy whose real name is Kazuo Jūōin. He is the super-rich heir to the Jūōin conglomerate. His only interest is getting girls' attention. He only enrolls at Edel Rose because he wants to be popular. His true nature is that of an otaku.


Masashi Igarashi as Minato Takahashi, a boy whose heart has a love for peace as big as the huge Pacific Ocean. His sole reason for being is to be like a big brother to everyone and listen to their troubles. He is put in charge of cooking for the dorm when Kōji is initiated.


Takuma Nagatsuka as Leo Saionji, a little sister-type boy who looks like a girl. He always adores the gentle Yukinojō as a big brother and mentor. He enrolls at Edel Rose because he wants to become manly someday.


Yūma Uchida as Yū Suzuno, the younger brother of Happy Rain member Ito Suzuno. The clearheaded boy decides to enroll because he is worried about Edel Rose. He is a tsundere who feigns coolness but yields to his older sister.

The cast also includes Shinichiro Miki as Jin Norizuki.

The film's announcement described its story:

The unit Over The Rainbow succeeds in its debut. Aiming to become like the boy band, more students enroll in Edel Rose. Hiro and the others begin practice for the Prism King Cup, an event that is held once every four years. However, a rival called "Schwarz Rose" appears... Who will become the Prism King, the one who can make girls' hearts throb the most!?

The film's staff is as follows:

Original Work: Takara Tomy Arts / syn Sophia
Director: Masakazu Hishida (various Pretty Rhythm TV anime series)
Script: Jou Aoba (Pretty Rhythm Aurora Dream storyboard)
CG Director: Yoshihiro Otobe (Pretty Rhythm Rainbow Live)
Original Character Plan and Design: Mai Matsuura (Pretty Rhythm All Star Selection)
Production: Tatsunoko Production
Distribution: Avex Pictures

The film will open at Shinjuku's Wald 9 theater and other theaters across Japan on January 9. People who buy advance tickets for 1,500 yen (about US$12) will receive an exclusive A4-size clear file that features the film's key visual (seen above). Two kinds of group advance tickets (seen below) are also available for 7,500 yen (about US$61).

Toy maker Takara Tomy and game developer syn Sophia launched the Pretty Rhythm franchise with the 2010 arcade game Pretty Rhythm Mini-Skirt. The arcade games are targeted toward elementary school girls. The stories center around aspiring idols who compete in Prism Shows, a new kind of event that combines skating, dancing, singing, and fashion. The franchise has inspired four TV anime series, three anime films, and the PriPara successor franchise.


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