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ICv2: Digital Comic Books Triple in 2011 to US$25 Million
posted on by Justin Sevakis
The comic retail news source ICv2 published its latest annual estimate of digital comic book sales on Wednesday. ICv2 pegged the industry total for 2011 at US$25 million, triple its estimate for 2010.
ICv2 noted that by mid-2011, it had projected a two-fold growth over 2010, but the second half of the year saw an acceleration in the trend. The publication cited a number of reasons for the acceleration, including a boost in day-and-date digital releases, more digital platforms for comics, and a relaunch by DC Comics.
The study, which was conducted by polling major comic publishers in America, did not separate sales by market segments, so no information on manga sales was available. However, ICv2 noted that the publishers stated that digital sales did not appear to be eroding the print market in any way.
ICv2 expects digital distribution to make up 10% of comic sales in 2012.